What is the Lightweight Metaverse?

The Lightweight Metaverse is a brand-new Metaverse form that is lightweight, flexible, and low-cost for users. It has three major features: installation-free, full-platform, and low-cost. It fully adopts the HTML5 and mini-program installation-free mode, and can run directly on browsers, WeChat, Taobao and other platforms, completely solving the pain point of high cost for enterprise Metaverse users.

In addition, the Lightweight Metaverse also has the characteristics of high aggregation, privatization, and private domain, and supports the full chain connection of data private and private domain platforms such as public accounts and websites; at the same time, the characteristics of zero code, light entry, and easy operation and maintenance are also Reduced dissemination and operation and maintenance costs. At present, the lightweight metaverse has become the mainstream metaverse model welcomed by brands.

Layaverse: The Era of Lightweight Metaverse Is Coming, Are You Ready?

Layaverse is a metaverse platform with Chinese characteristics, covering three aspects: e-commerce, social networking and entertainment. The platform aims to provide empowerment for enterprises, and can improve the operation and service level of various industries, and effectively empower the real economy.

The Layaverse platform adopts an innovative business model and a self-developed full-platform engine, which can support the current self-desire traffic of various platforms to seamlessly access the Metaverse, and create a Metaverse comprehensive service platform for ToB and ToC.

Layaverse was developed by LayaBox, China's leading original 3D engine provider. After four years of research and development, it was launched on November 8, 2022. It has rapidly grown into a representative of the "crowd-creation" lightweight metaverse.

LAYABOX is China's leading 3D open source engine provider and the world's leading Metaverse platform service provider. Layabox was established in 2014. The company has hundreds of core independent intellectual property rights and patented technologies. It is a national high-tech enterprise and a "specialized, special and new" small and medium-sized enterprise in Beijing.

Layabox focuses on three core elements of Metaverse: 3D engine, UGC creation tool and Metaverse platform. It has two core technology clusters, the self-developed 3D engine LayaAir covering the ecology of millions of professional developers, and the world's leading mobile UGC creation tool LayaMetaX.

Relying on this, Layabox has built metaverse platforms for three different fields, namely Layaverse, the world's leading UGC metaverse platform, LayaMe, a game metaverse platform represented by technology giants, and LayaEdu, an educational metaverse platform. Based on this, the preliminary strategic layout in the metaverse field has been completed, and it has become a technology enterprise with independent intellectual property rights and a full set of underlying technologies of the metaverse.

The goal of Layaverse is to enable partners to enter the Metaverse industry with a low threshold and quickly enjoy the dividends of the country and the Metaverse industry through the formation of ecological alliances and all-round empowerment. Layaverse is committed to empowering the metaverse of Chinese enterprises, creating a second world that satisfies people's work, life, shopping, socializing, entertainment, and education, and strives to achieve "everyone has their own small universe, and every enterprise has its own small universe" Vision.

Technical Structure

Layaverse is a three-layer technical structure platform based on "metaverse underlying engine technology + code-free crowd-creation tools + metaverse platform".

1. Metaverse underlying technology

The LayaAir engine is an original full-platform 3D engine that occupies most of the domestic market share. It has an ecology of millions of professional developers and has created huge social and economic value for many industries and fields.

2. Code-free crowd-creation tools

The UGC creation tool LayaMetaX is one of the first mobile UGC creation tools developed in the world. It supports functions such as mobile building block modeling, scene construction, interaction rule definition, material store, and collaborative development.

1) Mobile phone building block modeling

2) Scene construction

3) Interaction rule definition

4) Material store

5) Collaborative development

3. Metaverse Platform

Create a consumer-grade metaverse with Chinese characteristics-Layaverse

Infrastructure

1. Digital twin world

Map the reality of the full-true virtual scene to help customers build a metaverse of the digital world.

2. Digital identity system

Give users a new digital identity in the metaverse and start a new digital life.

3. Avatar Dressing System

Digital avatar supports user-defined dress-up.

4. Multiplayer real-time online system

Support multi-person simultaneous online, helping customers build multi-person social scenes.

5. Scene-based social system

Provides various interactive methods such as social sceneization, real-time voice interaction, realistic social actions, and interactive mini-games.

6. Voice/live broadcast interactive system

Real-time BtoC and CtoC interactive communication, providing low-latency, strong synchronization, large concurrency, and high-quality interactive experience.

7. Conference system

Full-real virtual conference business scene, satisfying customers to hold various types of conferences.

8. Exhibition system

Support panoramic virtual exhibition hall, realize exhibition functions such as 3D display of exhibits, holographic exhibit information, etc., and create an exhibition experience with more artistic imagination and visual impact.

9. Virtual concert system

A virtual venue with 10,000 people on the same screen, realizing holographic display effect and immersive interactive experience.

10. E-commerce (including NFT) system

Provide e-commerce customers with a one-stop experience of 3D commodity display, transaction, marketing, etc.; use blockchain technology to provide customers with a one-stop service platform for NFT chaining, publishing, trading, and collection.

11. Entertainment facility services

Provide customers with dozens of entertainment facilities, create immersive social scenes, break through the space, and enjoy immersive parties.

12.Code-free authoring tool system

Next-generation creative quality, minimalist creative experience, and powerful creative tools.

13. Space exclusive HTML5 form

Embedded private domain traffic is 100% connected, helping enterprises to operate private domain users efficiently and quickly.

14. Marketing background system

Simple and fast implementation of multi-dimensional operation management.

In addition to the fourteen basic framework capabilities, Layaverse also has five extended framework capabilities: third-party material import capabilities, support for third-party data interface docking, client-side code-free programming extensions, client-side code-free programming extensions, and server-side code-free programming extensions.

Project Use Cases and Specific Cases

1. Use case introduction

1) 3D exhibition display

Three-dimensionally present the innovative image of enterprises and organizations, and display product elements and technological attributes.

2) Immersive business, meeting, social

Through personalized digital avatars, it helps enterprises and organizations complete real business, meeting and social links online.

3) Interactive salons and activities

Provide timely, interesting and interactive customer connection forms to improve customer stickiness and allow user operations to fully break through the constraints of time and space.

4) More excitement of free creation

The UGC editor is powerful and can create various new scenes with zero code. With the continuous improvement of the material library, the user's creative space will become larger and larger.

2. UGC creation case

1) China Showroom

This small universe includes sculpture art gallery, calligraphy and painting art gallery, concert hall, lounge and 7 decorative buildings. A more realistic metaverse world is presented on the mobile terminal.

2) Bazaar Art "Unknown Boundary" Metaverse Exhibition

Through the innovative fusion of the art exhibition and the Metaverse, it breaks the constraints of space and time, and brings audiences a unique artistic experience where the real and the virtual complement each other.

3) China Mobile Communications Federation

In the Layaverse, the 2022 Global Metaverse Conference "Spark Liaoyuan Project--and the press conference of the Global Metaverse Conference Industry-City Alliance will be held.

4) Nankai University

Nankai University officially entered the Layaverse UGC Metaverse platform, marking the official launch of the first Metaverse School of Journalism and Communication in China.

5) Allied with the world

Enterprises complete new product releases, community building, daily meetings, channel management, wine sales, and 3D restoration of liquor production processes in the Metaverse space.

Development Mode

When it comes to engines and editors, the first thing you think of is LayaAir, Unity, Unreal and other professional engines and editors. The development models of these professional engines are all programmer-led editors. The development mode is to plan and design the gameplay, and the program is realized through code.

Layaverse breaks the traditional development model and develops by planning. In addition to being able to edit scenes, Layaverse also has a built-in set of powerful visual programming tools, which can interact with scenes and develop games without professional programming. Planners can completely design and implement by themselves, reducing communication costs and improving development efficiency.

1. Tool introduction

The Layaverse tool is a cross-platform UGC development tool that supports both PC and mobile editing. Layaverse divides development users into layers:

1) UGC: ordinary developers

2) PUGC: semi-professional developers

3) PGC: Professional Developer

It can not only satisfy the quick introduction of UGC, but also satisfy the problem of the upper limit of development for PGC developers.

2. Layaverse editor

1) 3D scene editor—including: 3D model editing, 3D scene construction

2) 3D visual programming tool, no need to write code, you can complete logic writing by dragging and dropping, including: attribute behavior, appearance behavior, state behavior, object behavior, logic behavior, etc.

3) Auxiliary expansion of external tools - including: import of external art materials, program code expansion.

Governance Model

1. Co-creation

Built-in code-free visual creation tools, each resident can create their own digital assets, digital world, and universe rules.

2. Co-governance

A new governance model for contributors' rights and interests based on DAO.

3. Sharing

Integrate a compliant decentralized economic model to create a social platform in the web3.0 era. Platforms, enterprises, and users each perform their duties, build a shared interest structure, and realize their metaverse creation, investment, and entrepreneurial dreams through Layaverse, enriching new forms of flexible employment.

Platform Advantage

1. Low-cost private domain operation

H5/mini programs are seamlessly connected to major platforms, and the cost of customer acquisition and operation is 1/100 of that of peers.

2. UGC authoring tool

Support zero-code personalized creation to create rich and fun user operation scenarios.

3. Excellent product experience

Support mobile phone display, high fluency, good visual experience, fast loading speed.

4. Strong technical strength

Produced by China's leading 3D engine provider LAYABOX, it also serves technology giants such as Tencent, Byte, Ali, Huawei, etc. It is safe and stable with independent intellectual property rights.

Conclusion

Looking forward to the future, with the continuous development and popularization of the Metaverse, Layaverse, as a Metaverse platform with Chinese characteristics, will have a broader space for development. As a new form of metaverse, the lightweight metaverse has gradually become the mainstream of the industry. As a representative of the "crowd-creation" lightweight metaverse, Layaverse will further promote the development and growth of this model. By providing low-cost private domain operations, UGC creation tools, superior product experience, and strong technical strength, Layaverse will provide enterprises with more diverse services and help them achieve greater success in the Metaverse. It is expected that Layaverse will continue to strengthen cooperation with various industries in the future, continuously expand its application fields, and provide more support and empowerment for the real economy.